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Ideas & analysis on Malagasy business sport

Deciphers, feedback and practical advice to better lead, finance and promote sports organizations in Madagascar.

Rédaction d'analyses sur le sport business
Pourquoi le sport malgache a besoin de dirigeants formés
Featured · Governance

Why Malagasy sport needs trained leaders

Between passionate volunteering and modern demands, the gap is widening. Without skills in governance, finance and communication, even the most beautiful structures are capped.

We analyze the causes of this management deficit and propose concrete ways to professionalize sport in Madagascar in the long term.

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Finding sponsors when you're a small club
Funding6 minutes

Finding sponsors when you're a small club

Method and arguments to convince partners, even with a modest audience.

The 5 Key Skills of the Modern Leader
Training course5 mins

The 5 Key Skills of the Modern Leader

What distinguishes today an effective sports leader from a simple manager.

Building a sustainable sports brand
Communication7 mins

Building a sustainable sports brand

The foundations of an identity that unites supporters, media and sponsors.

Establish effective global governance.
Governance8 min

Establish effective global governance.

Statutes, bodies and decision-making process: where to start concretely.

Building a sustainable sports budget
Funding6 minutes

Building a sustainable sports budget

Diversify your income and manage your finances to get through the seasons.

Social networks: the strategy of a club that breaks through
Communication5 mins

Social networks: the strategy of a club that breaks through

Editorial line, formats and regularity: the winning trio of visible clubs.